Catalog Search Results
41) WhatsApp
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Internationally, WhatsApp has become the gold standard of messaging apps. Nearly a billion people now trade information, photos, chats, and more quickly and less expensively than "traditional" texting. Inside, find out who created this super-successful company, how it grew with shocking speed, and how it is looking to the future to become bigger and better. Social media companies have changed the way that people in every generation communicate. This...
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Many people have discovered creative methods to earn money using the internet. A "money-making" technique that is currently popular today is the monetization of YouTube channels. Whether you are a musician who wants to get some attention from music fans all over the world or a business owner who is establishing a video library for the products that you are selling, monetizing your YouTube account is a great way to build a reliable income, provided...
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Kevin Nalty, the only career marketer who is also one of the most-viewed YouTube comedians, provides proven, practical ways to promote your product or service using the most visceral form of social media-online video. Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Case studies of how leading brands have leveraged online video to...
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If you want to know where kids are hanging out these days, think virtual. The place to be is online, where kids keep up with each other, share images, play games, and keep up with the world. Sometimes those clicks and comments can turn ugly, though. Bullies and trolls are a fact of our world, but we're here to help stop them. We'll break down whom they target, who they are, and what to do to stop the cycle. From how to shut down a troll to what the...
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In this book, readers will find the inspiration needed to expand social media presence and add an appealing new dimension to branding and marketing efforts.
Social media has exploded, not only for individuals but for businesses too. Today, more than 83% of small business owners say they believe social media is essential for their companies. Make Your Business Social provides actionable solutions for business owners to create and sustain a successful...
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The author explores and analyzes the digital and social media dynamics for virtual world, including the mechanism involved in bringing targeted traffic and increasing brand awareness in the real-time programmatic and algorithmic world of communication, where the new digital world is progressively being propelled by the blockchain-enabled social media platforms.
The intelligent corporates are becoming data-driven and AI-powered enterprises to compete,...
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When Grace @FilthyBlueBird tweeted her dirtiest, most delicious secret desires to MovieStar @VaughnAsher she never expected a reply, let alone a face-to-face meeting and an offer of a lifetime.
And when MovieStar @VaughnAsher figured out the woman vacationing at his family's St. Thomas resort was the author of all those dirty hashtags she was relentlessly tweeting at him... well that was a challenge he couldn't pass up. He was more than happy to...
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. A shift in philosophy, a modification in strategy, and brand new metrics are the keys to marketing success in this interconnected world. While other books explain why social...
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Stand Out! is a book about branding and its evolution, practice, and power in today's digital age.
It presents the "why-do" and the "how-to" along with a passionate philosophy on transforming business through brand-centered change. It spells out a sequential, easily understandable, proven brand-building process and is a key reference text for anyone interested in brand development, leadership, innovation, and sustainable business growth. Reader understanding...
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For many teens, maintaining a strong social media presence is all about sharing wacky videos with friends, posting fun photographs, or following their favorite bands and brands. What they may not realize is that corporations are mining Facebook, Instagram, Snapchat, and other social media platforms for marketable data. Being too open on social media can also expose teens to other risks, such as identity theft. but this book has readers covered. They'll...
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For many teens, being 100 percent candid on social media and posting revealing photographs from last night's party is not only a blast, it's the norm. But what if their grandmother saw the posts? Even worse, what if a future boss or a college admissions recruiter did? Not cool. In this book, readers will learn why it's important to act responsibly when shaping their digital footprint. A breakdown of profile dos and don'ts and practical tips on how...
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Most people sign on to one or more social media accounts every day without giving much thought to how these services are offered for free. This timely volume explains to readers how social media sites use their personal data to make a profit. By explaining how advertising targets specific demographic groups and how big data firms make use of individuals' information, this book gives readers a clear understanding of their place in the social media...
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Want to see a teen freak out? Take their phone away. Phones seem to be as important as oxygen, but sometimes those little portals to the online world interfere with real life. This fun and informative guide will help painlessly wean teens off constant phone use by offering scale-back tactics, sharing what others have done that works, and explaining the physical and emotional repercussions of overuse so that teens don't have to miss out on anything...
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It's nearly impossible for most of us to imagine what our lives would be like without social media. However, today's teens unarguably eclipse their elders in the reliance on and adept, intuitive use of a whole range of social media platforms. Savvy though they may be, teens are still plagued by the same specters that haunt all social media users, such as trolls and bullies, privacy issues, and fake news. Arm readers with the knowledge, tools, and...
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This book is a powerful combination of transforming tools related to our three-part being: spirit, soul (will, intellect and emotions), and our body (what people observe, hear and the perceptions they form).
What happens on the inside impacts every part of life on the outside. These exercises, stories, examples, and educational components are filled with techniques and inspiration designed to guide you into how to successfully advance your personal...
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In the digital age, social media platforms have become a powerful tool for businesses to connect with their audience, build brand awareness, and drive sales. Social media platforms enable small businesses to market on a large scale, even with a small budget. "The Best Social Media Platforms for Small Businesses" is a comprehensive guide that explores the potential of various social media platforms in enhancing your business's online presence.This...
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"LinkedIn Unleashed: Empowering Small Businesses for Success" is a comprehensive guide designed to help small business owners harness the power of LinkedIn. This eBook provides a detailed overview of LinkedIn's significance for small businesses, backed by relevant marketing statistics. It offers a step-by-step guide to creating an effective LinkedIn profile and company page, with tips for optimization and the importance of regular updates.The book...
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"Unlocking Instagram: The Small Business Key to Success" is a comprehensive guide designed to help small business owners harness the power of Instagram. This eBook demystifies Instagram's features and algorithms, offering practical advice on how to use this platform to build a strong brand identity, create engaging content, and grow your business.The book begins with an introduction to the importance of social media in business and an overview of...
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Contrary to popular belief, the YouTube platform is not dead. In this audiobook, author Austen Porter shares insider tips and expertise and guides you through everything you need to start a successful YouTube channel from scratch. From all topics from making your first video to dealing with burnout and creative ruts, Austen Porter provides a new perspective and advice to grow on social media.
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